Microsoft keeps reminding us that this $300 million ad campaign is nowhere near done, as it is split into many stages. The third (and current) stage is called "Rookies," and it features cute little kids using Windows Live programs.
Last week, we saw four-year-old Kylie using Windows Live Photo Gallery to make a picture of her pet fish Dorothy "better," then send it off to her mom and dad. A new ad now shows Alexa, who is older and therefore takes more than just one picture, using Windows Live Photo Gallery to stitch the photos together into one big picture of her home-made fort and then print it out. Just as with Kylie, the ad finishes with Alexa saying, "I'm a PC and I'm seven years old." I've embedded the video for your viewing pleasure:
Full Story: http://arstechnica.com/microsoft/news/2009/02/second-rookies-ad-features-7-year-old-alexa.ars
Last week, we saw four-year-old Kylie using Windows Live Photo Gallery to make a picture of her pet fish Dorothy "better," then send it off to her mom and dad. A new ad now shows Alexa, who is older and therefore takes more than just one picture, using Windows Live Photo Gallery to stitch the photos together into one big picture of her home-made fort and then print it out. Just as with Kylie, the ad finishes with Alexa saying, "I'm a PC and I'm seven years old." I've embedded the video for your viewing pleasure:
Full Story: http://arstechnica.com/microsoft/news/2009/02/second-rookies-ad-features-7-year-old-alexa.ars