Microsoft steps up its business push for Windows 7, related products

To date, Microsoft’s messaging around Windows 7 has been focused primarily on the consumer market. But starting September 1, the Softies began cranking up the business-focused marketing machine around Windows 7 and a number of other soon-to-be-shipping enterprise products.
On September 1, Microsoft made available “while supplies last” a free, 90-day trial version of 32- and 64-bit versions of Windows 7 Enterprise Edition. Enterprise is the business-user-focused release of Windows 7 that will be available to Software Assurance licensees only. (However, the trial is for those without Software Assurance, so if trial participants decide to buy Enterprise Edition, they will need to get Software Assurance to do so.) Those interested in test-driving the release must activate their copy within 10 days of obtaining the bits.
Microsoft also announced on September 1 availability of the final Windows 7 Professional and Enterprise bits for volume licensees who currently don’t have a Software Assurance license. To entice more businesses to upgrade, Microsoft is making the Professional version available via Volume License resellers at a 15 percent discount through February 28, 2010.

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Microsoft steps up its business push for Windows 7, related products | All about Microsoft | ZDNet.com
 
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